At the event on April 20, 2021, Apple it came with a lot of surprises for the fans. A new location device, named AirTags: the new generation of iMac in amazing colors, new iPad Pro with strong performance, and the iPhone 12 and iPhone 12 mini have been released in a gorgeous new color. iPhone 12 mauve.
iPhone 12 Purple si iPhone 12 Mini Purple they are nowhere near new iPhone models. It is a new color introduced by Apple for two devices, at least one of which had sales well below expectations Apple and even of experts in sales analysis and predictions.
Although it is a real gem, the iPhone 12 mini didn't convince many fans Apple To give up on display6.1 inches for a screen of only 5.4 inches.
The fact that Apple came with a "Purple" version, which to be honest will steal the eyes of many, only for iPhone 12 and iPhone 12 mini, it makes me think that it is a pure attempt to Apple to increase the sales volume on these devices.
The price for the iPhone 12 Purple will be the same as the already existing colors for the iPhone 12. That is, a starting price of $799 for the 64 GB capacity, without contractual obligations, respectively $699 for the mini version.
The two iPhone models 12 Purple will be available for pre-order starting April 23, and will be available in stores from April 30.
The special color and the affordable price (at least compared to 12 Pros too 12 Pro Max), can do from iPhone 12 as an Easter gift.
