La January 7, 2007, both the global smartphone industry and people's perception of what "smartphone" means, would be changed forever. During the Macworld 2007 event in Moscone Center in San Francisco, Steve Jobs first unveiled the new smartphone concept, which has been worked on in the utmost secrecy since 2004.
Over the years, the design of the iPhone has not changed much, maintaining the same lines. To be honest, we don't know if this is one of the iPhone's success stories. Almost unchanged over time, but more refined and stronger from year to year.
A little out of the pattern was the model iPhone 5, which came with a display atypical 4-in. This model was a real success, being appreciated by millions of fans Apple from around the world, which encouraged the company Apple to launch iPhone SE (Special Edition) 4 years away from iPhone 5. iPhone SE has the same dimensions, but it came with much more advanced hardware than iPhone 5.
10 years after the launch of the first iPhone, we are on the market iPhone 7 si iPhone 7 Plus, the most powerful smartphones of the Apple currently.
In the clip below, there is the official presentation of the first iPhone, by Steve Jobs, on January 7, 2007. You will discover what the iPhone meant at that time and how it reshaped the idea of a smartphone. Removing the physical keyboard and replacing it with a virtual keyboard on display, orienting the device to email and Internet applications, synchronizing with Mac and iPod.
"iPhone is an essential part of our customers' lives, and today more than ever it is redefining the way we communicate, entertain, work and live," said Tim Cook, Apple's CEO. "The iPhone set the standard for mobile computing in its first decade and we are just getting started. The best is yet to come."
"It is amazing that from the very first iPhone through to today's newest iPhone 7 Plus, it has remained the gold standard by which all other smartphones are judged. For many of us, the iPhone has become the most essential device in our lives and we love it," said Philip Schiller, Apple's senior vice president of Worldwide Marketing.
"iPhone is how we make voice and FaceTime calls, how we shoot and share Live Photos and 4K videos, how we listen to streaming music, how we use social media, how we play games, how we get directions and find new places, how we pay for things, how we surf the web, do email, manage our contacts and calendars, how we listen to podcasts, watch TV, movies and sports, and how we manage our fitness and health. The iPhone has become all of these things and more. And I believe we are just getting started."
Many fans expected that Apple to release an "anniversary" limited edition iPhone this time, but this has not happened until now. However, the leadership Apple hinted that a model with many novelties, both in design and functionality, will be launched this year.
It remains to be seen what will be next. ????
